AI-generated visibility summary

AI visibility summary for Eigen & Wijze

Eigen & Wijze registers an overall AI visibility score of 27.8 across three engines and three prompts, with a 22.2% mention rate and an identical 22.2% citation rate. Performance splits cleanly by engine: ChatGPT and Google Search each return 33.3% mention and citation rates, while Google AI Overview records 0.0% on both, making it the clear weak point. The brand's visibility is also narrow, concentrated in the Leeuwarden recommendation prompt (estimated volume 320), where it is mentioned and cited twice; it is absent from the MKB AI-tools discovery prompt (estimated 480) and the GEO how-to prompt (estimated 210). Competitively, Eigen & Wijze's 27.8 score sits just ahead of Trustoo (27.3) but behind Canva (25.2 on score, yet 33.3% mention rate and 15 mentions). Canva, Buffer, and Make generate far higher mention counts, and cited domains are led by make.com (15 citations, 13.2% share) versus eigenwijze.nl's 6 (5.3%). The practical implication: the brand's AI presence depends on a single local recommendation query, leaving discovery and how-to prompts uncited.

Prompt search volumes in this report are AI estimates, not measured keyword data.

Scan evidence for Eigen & Wijze

Visibility score
27.8
Mention rate
22.2%
Citation rate
22.2%
Engines
3
Prompts
3

Strongest engines

EngineScoreMentionsCitations
ChatGPT 33.3 33.3% 33.3%
Google Search 33.3 33.3% 33.3%
Google AI Overview 0.0 0.0% 0.0%

Visibility gaps

EngineScoreMentionsCitations
Google AI Overview 0.0 0.0% 0.0%
Google Search 33.3 33.3% 33.3%
ChatGPT 33.3 33.3% 33.3%

Competitive landscape

  1. Eigen & Wijze brand eigenwijze.nl Score 27.8
  2. Trustoo trustoo.nl Score 27.3
  3. Canva canva.com Score 25.2
  4. Buffer buffer.com Score 20.4
  5. 4Traffic 4traffic.io Score 15.1
  6. Scall scall.me Score 14.8
  7. Sortlist sortlist.nl Score 10.0
  8. Make make.com Score 6.7

Most cited domains

  1. make.com 15 citations · 13.2%
  2. canva.com 9 citations · 7.9%
  3. buffer.com 8 citations · 7.0%
  4. brevo.com 8 citations · 7.0%
  5. eigenwijze.nl 6 citations · 5.3%
  6. 4traffic.io 6 citations · 5.3%
  7. sortlist.nl 4 citations · 3.5%
  8. trustoo.nl 4 citations · 3.5%

Prompt highlights

PromptEnginesBrand mentionsBrand citations
Wat is het beste online marketingbureau in Leeuwarden voor een MKB-bedrijf dat meer leads wil? 3 2 2
Welke AI-tools zijn er voor het MKB om marketing en content te automatiseren? 3 0 0
Hoe kan mijn bedrijf gevonden worden in ChatGPT en Google AI Overviews met GEO? 3 0 0
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18
AI engines and search sources tracked
2.5B+
ChatGPT prompts per day, confirmed by OpenAI
1.5B+
Monthly Google AI Overview users reported in 2025
~30%
AI Overview cited domains absent from first-page organic results

Sources: OpenAI-confirmed ChatGPT usage, Google AI Overview reach, 2026 AI Overview citation study.

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